The Rishi Rich Project released its first music video after a 12 year gap and fans are FREAKIN' out worldwide.
The Rishi Rich Project released a fun new music video for its latest track "FREAK!" which released worldwide last week to much fanfare. The music trio, which consists of R&B sensation Jay Sean, Punjabi rockstar Juggy D and legendary music producer Rishi Rich, released their first song back in 2003 called "Dance With You (Nachna Tere Naal)" redefining and setting new trends when it came to the desi urban music scene. Now, after over a decade, the trio is back with "FREAK!" which is sure to set new trends and garner a whole new fan base.
2003's "Dance With You (Nachna Tere Naal)" By The Rishi Rich Project.
Photo Credit: www.junodownload.com
Recorded in their hometown of London, England, "FREAK!" features the classic R&B tones that have made Jay Sean a force to be reckoned with and that took him to the top of the mainstream charts, combined with Juggy D’s instantly recognisable and powerful Punjabi lyrics. All of this has been meshed together by the magic that has made Rishi Rich the producer of choice for a huge array of global artists.
Jay Sean, Rishi Rich and Juggy D in music video for "FREAK!"
Photo Credit: Media Moguls
The music video, which promises to be quite popular given the good looks and sultry and melodic vocals of Jay Sean and Juggy D and the funky and slick fusion music blend thanks to Rishi Rich, comes on the foot a great first week for the single given that it has topped various music charts already. "FREAK!" has claimed the #1 spot in iTunes charts all around the world, and within hours of its release it cracked the top 100 in the U.K. pop charts.
Chart performance of "FREAK!"
Photo Credit: Rishi Rich
Given the incredible chart performance of the song, the music video also promises to go viral. Just days after its release, the music video has garned over 28,000 views on YouTube and has been praised by fans from all around the globe for featuring the trio at work, behind the scenes, on the single. Especially after the 12 year gap, it was great to see a music video that truly highlighted the return of the trio for The Rishi Rich Project and their friendship and dynamic on set during the making of the song and video.
Main Image Photo Credit: Still from music video of "FREAK!"
Check out the official music video for "FREAK!" below:
Daniel Pillai
Author
Daniel is the Digital Media Manager for ANOKHI MEDIA and the host for ANOKHI's entertainment channel, PULSE TV. As part of the dream team, Daniel manages all multiple channels under ANOKHI’s portfolio, while also training new on-air talent, and showing budding p...
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