Business
10 Side Hustle Ideas For Busy Desi Moms In North America
For South Asian women living in North America, the intersection of tradition, family responsibilities, and the desire for financial independence presents unique challenges and opportunities. Many women juggle cultural expectations with the demands of modern life, seeking ways to contribute to their household finances without compromising their roles as mothers, wives, and daughters-in-law. Side hustles offer a flexible and empowering solution, al
How South Asian Businesses In North America Are Adopting Sustainable & Eco-Friendly Practices (And You Can Too!)
In recent years, sustainability and ethical business practices have taken center stage across various industries, particularly in textiles, food production, and beauty. Consumers today are more informed and concerned about their purchases' environmental and social impact, driving businesses to adopt greener, more ethical practices. South Asian-owned companies in North America are at the forefront of this movement, leading the charge with innovati
Back-to-School Shopping Trends: Capitalizing On Opportunities for South Asian Brands
The back-to-school season is not just a time of increased demand but also a period of significant growth potential for businesses, particularly in the retail sector. With students and parents preparing for the new academic year, there is a surge in demand for school supplies, clothing, electronics, and other related products. For South Asian brands, this period presents a valuable opportunity to boost sales, strengthen their market presence, and
Exploring The Economic Power of India & Its Superpower Position in the World
India, with its rich history and vast cultural heritage, has emerged as a significant economic force in the global arena. Over the past few decades, the country's rapid economic growth, demographic advantage, technological advancements, and strategic geopolitical positioning have solidified its status as a rising superpower. This article explores the factors contributing to India's economic power and emerging superpower status. Economi
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Marketing Mastery: Celebrating Cultural Diversity For Business Success
Diversity Marketing in Today's World In today's globalized and interconnected marketplace, diversity marketing is not just a strategy but a practical key to expanding your business's reach and enhancing your brand's relevance. This powerful approach, when embraced, can build strong ...
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From Roots to Riches: The Business Ascendancy of South Asians In North America
The narrative of South Asian individuals has undergone a remarkable transformation over the decades, evolving from traditional roles to dynamic leaders in the global business arena. This cultural shift highlights the resilience, ingenuity, and determination of South Asian women and men who have brok ...
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AI Trailblazers: South Asian Entrepreneurs Spearheading Technological Advancements
In 2024, artificial intelligence (AI) will make significant strides and integrate extensively across various sectors. Machine learning, natural language processing, and autonomous systems are advancing rapidly and will revolutionize the healthcare, finance, transportation, and entertainment industri ...
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South Asian Heritage Month: How 6 Successful Businesswomen Broke Barriers
In North America, the celebration of South Asian Heritage Month holds special significance, highlighting the rich cultural tapestry and contributions of South Asian communities to the fabric of society. This commemoration not only honors the heritage and achievements of South Asians ...
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2024 Essential Business Communication Trends for Leaders
Effective communication is the cornerstone of success in the dynamic landscape of modern business. As we navigate through 2024, staying ahead of the curve in business communication trends is imperative for leaders looking to drive growth, foster collaboration, and maintain a competitive edge. Th ...
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Unlocking Success: The Power of Spiritual Quotient in the Corporate World
In the relentless pursuit of success in the corporate world, many executives and employees constantly seek new strategies, tools, and techniques to gain a competitive edge. While traditional metrics like intelligence quotient (IQ) and Emotional Quotient (EQ) are crucial factors in achieving succ ...
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Did You Know Holi Could Spark Entrepreneurial Ventures?
As the vibrant hues of spring begin to dance in the air, India gears up for one of its most cherished celebrations: Holi, the festival of colors; rooted in tradition, this joyous occasion has transcended its cultural origins to become a thriving business venture, blending ancient customs with a ...
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Opening Ramadan's Business Potential to Canada's Growing Muslim Community
Ramadan 2024 began Sunday, March 10, and will end on Tuesday, April 9, leading into the Eid-ul-Fitr festival. Many businesses, whether large corporations or small enterprises, can adapt their strategies and operations to cater to the needs and traditions of the Muslim c ...
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South Asian Call Centres & AI: A Match Made In Heaven?
South Asia has centred itself as the outsourcing hub of the world. From call centres to programmers to software engineers and beyond, multinationals have relied on the business model of Business Process Outsourcing: outsourcing key aspects of their business to South Asian companies. Now that AI ...
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Unemployed And Depressed: How To Keep Tabs On Your Mental Health When You Lose Your Job
Our contributor Mehak Kapoor shares her personal mental health journey while looking for a job as a newcomer to Canada. One of the many challenges that she faced was the toll that job hunting and all the obstacles that come with it had on her own mental health. She shares her journey with a cand ...
