Business
These South Asian Creators Are Calling Out Wellness Culture - And Millions Are Listening
In recent years, a dynamic cohort of South Asian wellness influencers has emerged across North America, redefining the landscape of holistic health. These individuals are reclaiming traditional practices like yoga, Ayurveda, plant-based eating, and mental health care, and challenging and correcting Western narratives that have often appropriated and commodified these disciplines. Reclaiming Tradit
Power & Representation: South Asians At The Heart of Mark Carney’s Cabinet
As Mark Carney ushers in a new era in Canadian politics, six ministers of South Asian origin are helping to shape the country’s future, from economic policy to public safety, bringing lived experience, cultural insight, and community-rooted leadership to the cabinet table. [caption id="attachment_449502" align="aligncenter" width="602"]
South Asian Success Today Isn’t Only Wearing A Lab Coat Or Balancing The Budget - So What Else Is It?
For generations, the South Asian diaspora has championed education, discipline, and prestige - values often translating into professional success in medicine, law, and engineering. Once viewed as the holy trinity of respectability and financial stability, these careers symbolized the immigrant dream realized. But for a growing number of second-generation South Asians, success no longer wears a stethoscope, carries a legal brief,
From Sephora To Space: Shalini Vadhera Makes History With The World’s First Space-Certified Skincare Brand
From Sephora shelves to space stations, beauty mogul Shalini Vadhera is making history with Ready Set Jet — the world’s first South Asian, female-founded skincare brand certified for orbit. Fueled by biotech, backed by women, and built on ancient rituals, this is not just a product launch — it’s a cosmic leap for beauty and empowerment. When Shali
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The Brown Wave: How South Asians Are Rewriting Canada's Political Playbook
As Canada heads toward the federal election on April 28, all eyes are on the candidates shaping the country's future — and among them, South Asian Canadians continue to play an increasingly influential role. Fr ...
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Caught In The Crossfire: How South Asian Canadian Businesses Are Tackling Tariff Challenges
The recent and significant tariff tensions between the United States and Canada have sent shockwaves across various industries, impacting businesses of all sizes. Among those significantly affected are South Asian-owned businesses, which are crucial to the North American economic landscape. Whether ...
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WorkWell 2025: A Career + Wellness Conference For Women In PR, Media & Business
Women in PR North America's flagship conference celebrates 10 years of impact, and a future defined by purpose, wellbeing, and leadership. On May 7, 2025, industry leaders, innovators, and wellness advocates will gather at Toronto’s iconic Old Mill Hotel for an unforgettable re ...
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South Asian Women In North American Retail: Pioneers In Beauty, Food, Finance & More
South Asian Women in Retail Businesses in North America In the past few decades, South Asian women have become increasingly visible in North American retail sectors and entrepreneurial ventures. From local boutiques and grocery stores to globa ...
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From Margins To Mainstream: Are South Asians Changing Politics Forever?
In recent years, an increasing number of leaders from South Asian backgrounds have risen to prominent positions in politics worldwide. This trend, often regarded as a testament to the growing influence of the South Asian diaspora, has spotlighted figures such as Rishi Sunak in the U ...
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Beyond Mom-and-Pop: How Second-Gen South Asians Are Turning Family Shops Into Empires
The vibrant South Asian diaspora in North America has long been synonymous with entrepreneurial spirit. From family-owned grocery stores and restaurants to sprawling franchises and tech ventures, South Asians have played a pivotal role in shaping the business landscape. However, as ...
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Single & Ready To Mingle This Valentine’s? Check Out Some South Asian Dating Apps Everyone’s Raving About!
Finding love has never been easier — or more complex. In today’s digital world, South Asians are balancing modern dating with cultural traditions through apps and platforms designed just for them. Whether you're searching for a soulmate, a faith-based match, or a Bollywood-style romance, ...
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Justin Trudeau Resigns: What It Means for Canadians & South Asian Communities
Canadian Prime Minister Justin Trudeau announced his resignation as leader of the Liberal Party on January 6, 2025, marking the end of nearly a decade in power. His decision follows mounting internal and public discontent, including the recent resignation of key min ...
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Building Generational Wealth in North America: A Guide for South Asians to Guarantee Success!
Generational wealth—transferring assets and financial resources across generations—provides a solid foundation for families to thrive and secure their futures. For South Asians in North America, this endeavor often transcends financial goals, intertwining with cultural and familial values. Many ...
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Bollywood to Boardrooms: 5 Ways South Asians Are Redefining Business Trends In North America!
The South Asian Wave Transforming North American Business Trends In recent years, the South Asian diaspora has left an indelible mark on North American business trends, blending vibrant cultural traditions with contemporary innovation. The influence spans multiple industries, fro ...
