/ HONG KONG FASHION WEEK FOR SPRING/SUMMER 2015

HONG KONG FASHION WEEK FOR SPRING/SUMMER 2015

Oct 07, 2014

HONG KONG, CHINA

From July 7 to 10, Hong Kong Fashion Week for Spring/Summer 2015 took place at the Convention and Exhibition Center. The event featured about 250 exhibitors from 19 countries and attracted nearly 17,000 buyers from 71 countries and regions. In keeping with the theme, Cruise Sensation, about 40 events took place in a specially created relaxing-summer-holidays environment. Event highlights included fashion parades from established and new designers, seminars, forums and demo sessions. The fashion week opened with Fashionally Collection #3 featuring 11 runway collections from past winners and finalists of the Hong Kong Young Fashion Designers’ Contest that included names like Chloe Sung and Mountain Yam. The highlight of the event was the display of Asian brands Ika Butoni, Clara Tan and ZeevanCo by Meggie who showcased their upcoming Spring/Summer styles. While Clara Tan’s collection included lightweight, pastelcoloured women’s wear, Ika Butoni’s collection included bright colours and interesting patterns. ZeevanCo by Meggie, by designer Meggie Hadiyanto, brought energy to the stage with evening dresses in pastel colours. International cosmetics brand Nars held a Runway to Realway presentation that unveiled the 3.1 Phillip Lim for Nars Nail Collection.

PHOTOGRAPHY COURTESY OF HONG KONG TRADE DEVELOPMENT COUNCIL
PUBLISHED IN THE FASHION & STYLE ISSUE, FALL 2014

Smruti Das

Author

Covering global events as the GPS Editor fits right into Smruti Das’ world. A post-graduate in advertising and communication management from Indira School of Communication in Pune India as well as having five years of experience in the hospitality and not-for-profit sectors under her belt, Smr...

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